WELCOME

EXPERIENCE <> INTEGRITY <>  RESULTS

A WINNING FORMULA & COMMITMENT SINCE 1993

The Loren Riddick Team of Peoples Home Equity, Inc. dba United Capital Lending has serviced our area for just short of 20 years with a track record of both success and customer service that is unmatched in most arenas of business.  With a strong commitment to doing the job right, treating others as they would want to be treated, and a willingness to continually go above and beyond, it is no wonder that Loren’s Team has consistently ranked as one of the top mortgage and investment lending specialists in the country.  Being recognized by local print media and broadcast news coverage, Loren has been regarded as a true professional and authority in the mortgage business for many years.

 

Whether it is a reverse mortgage, refinance or a new purchase we are committed to find the best solution for our clients.

In 2001 Loren partnered with an old friend, to break records in both production and customer service that have helped to launch the company into a national powerhouse among lenders and brokers generating several million dollars a month in volume.  Loren’s career production numbers have exceeded the $100 million mark.  The Loren Riddick Team has nearly a 100% repeat and referral client base that powers this team through even the most turbulent times.  In fact, when most of his competitors were exiting the business, Loren’s Team was expanding.  In August 2009, they opened the Maryville/Alcoa branch with record breaking success.  Loren is committed to a great working environment for both clients and teammates.